Cingular Wireless Readys iTunes Phone

August 30th, 2005

It was widely reported that the iTunes Phone Rokr from Motorola is finally going to come to light. Cingular wireless is going to have the device ready starting Sep. 9th., 2005.

What’s interesting is that Cingular was initially hesitant to bring to market the iTunes phones, due to concerns that users will be able to bypass the wireless network to download iTunes music directly from desktop PC to their phones. Obviously now that they somehow believe that the adoption of Moto Rokr will enhance customer loyalty and, may eventually lead to customers that do purchase MP3 tunes directly over the wireless network on the phone. comments: the barrier to adoption of wireless music download is not so much about device or availability of tunes, but the $2-3 per piece the carriers are planning to charge.

Entry Filed under: Wireless Network

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